Marketing Masters – Speakers

Alan Reed

Owner -Reeds Dairy, Inc

Session: Grow your business by understanding the difference between real branding and true marketing

Alan has been a serious student of marketing for over 39 years.  Over the years Alan has studied under and worked on projects with Mark Victor Hansen, Robert Allen, Dan Kennedy, Armand Morin, Jim Edwards, and many others.  He has developed his own successful marketing theories and uses themes every day to help his own businesses.  His company Reed’s Dairy manufactures and sells dairy products in Eastern and Western Idaho, Utah, and Wyoming.

Brian Epperson

CEO of Target River

Session: #WhoHowWhat with Target Marketing

Brian Epperson is the CEO of Target River, named the Marketing Agency of The Year in 2020. Brian leads a team of nearly thirty professionals who provide highly targeted marketing tactics for nearly 250 organizations (representing most industries). He has a wealth of expertise in all forms of paid media; broadcast, out of home, direct, email, paid search, paid social, SEO, organic social, and more. Brian gives back to the community by providing free marketing campaigns to businesses impacted by the pandemic, creating and promoting the “The Great American Buy Local” campaign, and serving on numerous non-profit boards and education committees.

Chelsey Eddins

Director of Marketing CBI Offroad & Prinsu Design

Keynote-   Where Branding and Target Market Collide

Chelsey has nine years of experience working with brands and companies to help grow their organic presence, identifying their audience, and finding their voice. She has spend the past 3.5 years working with CBI Offroad, Prinsu, and CBI Bikes as their Director of Marketing.

Echo Marhsall

Executive Marketing Director for the Shoshone-Bannock Casino Hotel

Session: Branding- It’s More than a Logo

With over twenty years of dedicated service to the Shoshone-Bannock Tribes Gaming and Hospitality Operation, Echo Marshall currently serves as the Executive Marketing Director for the Shoshone-Bannock Casino Hotel. She is responsible for generating revenue through the successful marketing of the entire organization, using market research, marketing communications, advertising and public relations. Echo obtained her Bachelor of Business Administration in Marketing and Management from Idaho State University and is a firm believer in lifelong learning. Serving not only the Shoshone-Bannock Casino Hotel, but her surrounding community, Echo has been awarded the Idaho State Journal, Business Person of the Year in the Service Industry, Idaho State Journal Business Professional Under 40 Nominee and the Indian Health Services Certificate of Excellence. As an avid support of local business, she has served as President and Board Member of the Greater Blackfoot Chamber of Commerce, Board Member for the Pocatello/Chubbuck Chamber of Commerce, as well as a Leadership Pocatello Graduate and Class Facilitator. Echo’s ‘Go Big or Go Home’ approach to life also applies to her personal branding efforts that she has used to grow herself and business opportunities.

James Zolman

Owners and CMO

Session: KPI/ROI- Metrics that matter

James Zolman is a family man and serial entrepreneur who helps agency owners scale their marketing agency at his latest startup, In the past 16 years, he has been responsible for generating well over $250 million in revenue for his business partnerships and his clients.

James Zolman started his first digital marketing agency as a newlywed before he started college 16 years ago. Within 1 year, not knowing anything about digital marketing, he scaled to a half-million dollars in annual recurring revenue. 3 years later, he sold his portfolio of clients to other agencies and went full-time into affiliate marketing where he scaled to 7 figures in annual revenue within 12 months.
Over the past decade, he has partnered with others to build two 8-figure affiliate marketing businesses and one 8-figure info product business.
Between his own businesses and consulting for others, he has been responsible for well over $250 million in small business revenue.
James now focuses on finding high-quality overseas talent for marketing agency owners through his latest startup,

Michelle Ziel-Dingman

VP of Operations & Marketing for Blue Phoenix Branding

Session: Building a website consumers love

Michelle Ziel-Dingman is an e-commerce marketing professional who is known for her straightforward and results-driven attitude. She has served in a variety of marketing capacities for organizations including Ball Ventures and General Growth Properties and raised money for scholarships as the Executive Director of the EITC Foundation (now the College of Eastern Idaho). She later went on to direct her husband’s graphic design and marketing firm in Idaho Falls before joining the team at Fin Fun, an Inc. 500 retailer. She is now the Vice President of Operations & Marketing for Blue Phoenix Branding, a leader in promotional products, branded apparel, and printing.

Ryan Joos

Owner & Founder of Vulpine Marketing

Session: The Power of Video

After years of working and growing another digital marketing agency, Ryan wanted to move his family back to his hometown of Idaho Falls, Idaho. In early 2020, amidst the global pandemic mayhem, Ryan started Vulpine Marketing. Ryan and the rest of the Vulpine team LOVE what they do. Helping the best businesses become the best known is not only what they do, it’s their mission.

When he’s not making awesome websites or developing successful digital marketing strategies, Ryan can be found racing unicorns, wrestling his three boys, slaying dragons, texting Chuck Norris, or growing a straight-up magical beard.

Skylar Hillebrant

Digital Marketing Manager

Session: Creating a Customer Journey

Skylar has been in digital marketing for over 9 years. During that time he has taught online courses, seminars and taught private training sessions to help businesses and entrepreneur grow online.

Stephanie Vedder

Digital Marketing Performance Specialist

Session: Social Media- The social divide -Where should I spend my time in social media? FB, Insta, YT

For over 16 years, Stephanie Vedder has worked with world-class marketing agencies to drive measurable growth for her clients. Stephanie is passionate about helping businesses leverage digital platforms to turn cold traffic into a predictable stream of customers by putting meaningful marketing strategies into action. Her dedication has led to multiple President’s Club achievement awards as well as Diamond Elite status, granted only to the top 5% of marketing consultants across the country.

Steve Napoliton

#1 Best Selling Author, Marketer, and National Speaker

Keynote- Disruptive Marketing

Producing award-winning content, Steven Napolitan has been recognized by national media as a pioneer in the new media market.

Steve has been known for design campaigns that generate massive amounts of leads that turn into revenue.

His executive coaching and training has publicly served over 35,000 professionals, business owners, and entrepreneurs on their businesses and taught them how to increase marketing/sales, while systemizing business to minimize their effort and maximize their revenue. Steve helps his clients have the lifestyles they deserve.

Steve’s branding and storytelling talent extend to films and television. His last TV Series, Livin Loud, was picked up by MTV Australia for Primetime broadcast and sold to other territories around the world.
Steve teaches the Client Capture process, to help you grab the attention of your perfect client while leading them to their product or service and increase your clients/customers. The Client Capture process is scalable and customizable allowing for all types of social engagement.
Ultimately, Steve is about people, relationships, and the convergence of vision, focus, and teamwork that allows true freedom in life.
Steve lives in San Rafael, California with his wife Jen, and their three children.

Stuart Draper

CEO, Author, Educator, Speaker, and Humanitarian

Stuart Draper is an entrepreneur, bestselling author, and CEO of one of the fastest-growing private companies in the United States. He has experience doing internet marketing for businesses that range from mom-and-pop shops to Fortune 500 companies. Stuart successfully bootstrapped (acquired December 2015), and is now focused on Stukent, an edtech company that provides the world’s #1 digital marketing simulation, the world’s first social media marketing simulation, and a variety of other courseware. Stukent is a three-time Inc. 5000 honoree by Inc. Magazine and employs more than 100 individuals in Idaho Falls. When he’s not at the office, you can find Stuart enjoying time with his family and working on his non-profit, Charity Fast.

Tim Harper

Director of Sales @ NPG Idaho

Session: Marketing 101

Tim has spent almost 25 years in the Media and Marketing field in both large and small markets.  Prior to Media and Marketing, he was a chef and restauranteur and owned two restaurants near Austin Texas.  Having been a small business owner he brings a simplistic approach to marketing for small and medium-size business owners.  If you’re looking for a comprehensive step-by-step approach to your marketing and advertising plan this is the seminar for you.